Chosen by Maersk

It is the choices we make that reveal who we are. It is what we do, rather than what we say, that reveals who we are. Our abilities and knowledge only help us to make the right choices. And that applies not only to people, but also to companies, even large energy companies.

Maersk Oil invests a lot of resources in choosing the right people for various positions within the company. And the right people, who are they? It is the people who have made the right choices in their life. Only the right people can be chosen by Maersk.

The campaign consists of a campaign site, a number of films and a series of adverts where we meet three people who have been chosen by Maersk – and all the choices that Jan, Kristin and Simon have made which reveal who they are.

The films were made in collaboration with Chezville and director Arild Østin Ommundsen. The photographer was Marcel Leliënhof. Thanks to Jan Strømmen, Kristin Ingnes and Simon Morris from Maersk Oil who made the entire campaign possible!